4 Simple Ways To Step Up Your Nonprofit Marketing Game In 2018

Ginger Hill

How are your 2018 nonprofit marketing plans shaping up so far? If you’re anything like me, you probably view each New Year as an opportunity to learn and improve from the prior year in ALL areas – including your marketing strategy. Last year I implemented a couple of new ideas into my own marketing mix. Some things worked well, and I plan to continue using them in 2018. However others didn’t quite pan out the way I’d hoped, so I left those behind. My motto: Fail fast and learn from it.

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Topics: Content Strategy, Nonprofit Marketing, Audience Personas, Storytelling, Visual Content

6 Examples Of Nonprofit Visual Storytelling Through Social Media

Ginger Hill

Propelled by the rise of social media and content marketing, visual content and storytelling have become two of the fastest emerging content trends over the last five-plus years. And when combined, visual content + storytelling can pack a powerful punch for brands fortunate enough to have access to both high quality visual assets and compelling stories to tell.

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Topics: Nonprofit Marketing, Storytelling, Visual Content